How it works
Set up in 5 minutes. Your first brief tomorrow morning.
No onboarding calls, no training sessions, no consultant. A five-step wizard and a pipeline that runs every 15 minutes.
14 days free. No card needed to start.
The setup wizard
Five steps, one sitting.
Name your organization
Add your name and pick a brand colour. Your briefs and reports carry it.
Add what to track
Your organization, spokespeople, programs, competitors and topics. Each one comes with keyword suggestions you can accept or edit.
Pick your channels
Turn on news, social and community sources, add your own RSS feeds and pages to watch.
Choose who gets what
Decide who receives instant alerts and who gets the daily brief, and at what local time.
Preview real matches
Before you finish, you see what Heardsay found about you in the last 7 days. Adjust and you are done.
Behind the scenes
What happens every 15 minutes.
A steady, careful pipeline. Each step is logged, and a lock keeps runs from overlapping.
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Collect
Each source is checked through its official API or public feed.
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Dedupe
Copies of the same story are merged by link and title similarity.
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Score
AI rates relevance, sentiment and crisis risk, and writes a summary.
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Alert
Your rules decide who hears about it now and what waits for the brief.
A day with Heardsay
What your team actually sees.
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7:00
The brief arrives
Five things to know, the trend, and what to do today. Two minutes to read.
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10:42
An alert fires
A local outlet publishes a critical piece. Your comms lead gets a Slack message with the link and summary.
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10:50
Someone takes it
She assigns it to herself, adds a note, and drafts a reply. The team sees it is handled.
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16:00
The record is clear
The mention is marked Responded. It shows up in this month's report with the outcome.
Start now, read your brief tomorrow.
Five minutes is all it takes. No card needed to try it.
Set up in 5 minutes. First brief tomorrow morning. No training.